Jay-Z Reportedly Picks Himself to Headline 2027 Super Bowl Halftime Show
Photo: New York PostRapper Jay-Z has reportedly chosen himself to headline the Super Bowl LXI halftime show on February 14, 2027, at SoFi Stadium in Inglewood, California, according to Puck News, which cited multiple sources. The report has not been officially confirmed, and Jay-Z has not publicly addressed it. Miley Cyrus and Justin Bieber were reportedly in talks for the slot but were bumped. Jay-Z's company, Roc Nation, has a $5 million-a-year partnership with the NFL, first signed in 2019 and renewed in 2024 for five years, that makes it the league's live music strategist and co-producer of the halftime show. Jay-Z is scheduled to play two shows at SoFi Stadium this week, and reports say he may announce his involvement then.
All sides report the Jay-Z pick and the Cyrus and Bieber talks, but they differ in emphasis. Alternative outlets lead with sourcing and context: Stereogum notes Roc Nation has produced the halftime shows since 2020 and describes the NFL's motives after Colin Kaepernick's protests, while ESPN leads with the NFL's announcement that U2 will play the first Thanksgiving Eve halftime show. Left-leaning CBS states the choice in its headline. Right-leaning outlets stress the spectacle: the New York Post focuses on the SoFi concerts and ticket prices, and Daily Caller frames the pick as a power move tied to the $5 million deal.
How the sides differ Left sources state the pick as settled; alternative sources add Roc Nation context; right sources emphasize the SoFi concerts and a power-move angle.
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CBS News leads with a headline stating that Jay-Z chose himself, and its brief excerpt adds the site's claim that Bieber and Cyrus were considered. Its excerpt features no other voices.
- StereogumJay-Z Reportedly Picks Himself For Super Bowl Halftime Show, U2 To Play Thanksgiving Eve Game
Stereogum and ESPN cover the report with sourcing and context, including Roc Nation's role and the NFL's past motives. ESPN leads with the U2 Thanksgiving Eve announcement instead.
The New York Post leads with the SoFi shows and ticket prices, noting the report is unconfirmed. Daily Caller frames the pick as a power move tied to Roc Nation's $5 million-a-year NFL deal.